Enrollment and Marketing Diagnostic
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Results!
We can identify prospective students who visit our website and other digital assets even before they make an inquiry
We communicate with prospective students in a personalized and timely way … directly based on their behavior and engagement with our website.
Our recruitment and marketing team members know which prospective students have engaged with our campaigns and digital assets and they prioritize and personalize their outreach accordingly.
We’re able to host large scale and institutionally branded virtual events, and subsequently track attendees’ digital behavior and post-event engagement.
My “search name-to-applicant” conversion rate is:
My application predictive models are:
Our time, resources, and marketing dollars are directed at:
I am confident I have the right prospect and inquiry pools to meet my application targets.
We optimize discretionary financial aid and discounts to exceed enrollment targets.
Our net tuition revenue, total institutional aid expenditures, and discount rates for current admitted students are:
Our financial aid resources and discounting capabilities are leveraged toward yield management:
We’re confident in our ability to meet and exceed our enrollment goals while staying within our financial aid budget.
Our accept-to-deposit rate:
We have enough proven data and resources to mitigate late-stage melt.
During the limited time between admittance and depositing, our yield efforts are:
To maximize our yield, we know the enrollment likelihood of every student we admit.
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